Hala China has announced a style extravaganza, Dubai Fashion Days, a new eight-day event of fashion-centric programming that seeks to spotlight leading talent from the Middle East and China.
Dubai Fashion Days is being organised in collaboration with JollyTrust and Arab Fashion Week. Endorsed by the Dubai Design & Fashion Council and in strategic partnership with the China Fashion Association, the event will take centre stage at City Walk and Dubai Design District (d3) from November 21 November until 28.
In addition to connecting Dubai-based designers with fabric suppliers and manufacturing facilities from China, the event will showcase the creativity of Chinese designers and their contribution to the global fashion landscape. It will also provide an ideal platform for designers from the two countries to network and exchange experiences and best practices.
Couture enthusiasts can look forward to the city-wide fashion festival’s signature activities at City Walk, including Arab Fashion Week, red carpet events and See Dubai, a homegrown initiative featuring pop-ups and showrooms.
Launched in July 2018, Hala China aims to encourage trade relations, investment and cultural exchange between Dubai and China. From October 1 to 5 October, the initiative successfully hosted the first-ever Chinese Film Week in Dubai.